Mario </br> Caballero
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 


I'm Mario

DESIGNER
& ART DIRECTOR

 

Barcelona Native → German Citizen → Polyglot → College Swimmer → Boston University Grad → SF → LA resident.
Fun Fact: Swam for over 17 years, 12,000 hours or 27,000 miles. That's a lap around the world.

 
 
 
 


BRAND IDENTITY

Fool’s Gold

Branding a plant based ice cream with 0 added sugars

 
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BRAND IDENTITY/ACTIVATION

Uber
Drive-In

Building a 12h drive-in movie theater to highlight the flexibility of driving with Uber

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BRAND IDENTITY

Secret Life

Cannabis reimagined as a luxury product

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UBER ICE CREAM ACTIVATION

The Meltdown

Bringing unlimited ice cream to 100 lucky New Yorkers

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CAN’T GET ENOUGH?

More Work

 
 
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